Free Lead Generation ROI Calculator: See How Much Evascrape Saves You
Enter your current lead generation numbers and instantly see how much time and money you could save by switching to automated prospecting with Evascrape.
Current Method
With Evascrape
How to Calculate Lead Generation ROI
Lead generation ROI measures the return you receive relative to the total cost of acquiring new leads. The formula is straightforward: subtract your total lead generation costs from the revenue those leads produce, divide by the total cost, and multiply by 100 to get a percentage. A positive ROI means your lead generation efforts are profitable, while a negative ROI signals that you are spending more to acquire leads than those leads are worth.
To calculate your lead generation costs accurately, you need to account for every expense involved in the process. This includes labor costs, which represent the time your sales team or virtual assistants spend researching prospects, finding contact information, and entering data into your CRM. It also includes any software subscriptions you pay for tools like ZoomInfo, Apollo.io, Lusha, or LinkedIn Sales Navigator. Many teams underestimate how much manual prospecting actually costs because they only look at tool subscriptions and ignore the hours their team members spend on repetitive research tasks.
The calculator above factors in both labor and tool costs to give you a complete picture. By comparing your current method against Evascrape's automated scraping, you can see exactly how much time and money you would save each month. The key variables are the number of leads you need, the time it takes to find each lead with your current approach, and the hourly cost of the person doing the work. Even small improvements in time-per-lead compound dramatically at scale.
Compare Your Own Prospecting Workflow
Manual prospecting can involve searching for contacts, checking websites, reviewing fields and preparing an import. Measure the time your own team spends on those steps. The calculator compares the values you enter; it does not establish a typical industry processing time.
Evascrape extracts contact records from supported LinkedIn, Apollo.io and Google Maps searches in the cloud. Optional real-time email verification is a separately billed add-on. Download results as CSV and import them into your CRM or spreadsheet, or retrieve JSON through the API. There is no native CRM synchronization. Enter your own measured processing time and costs in this calculator; the example values are assumptions, not measured results or a time-saving guarantee.
Inspect the returned fields and missing values before importing a list. Optional email verification is separate from extraction and does not guarantee inbox delivery, response rates or sales. Review those outcomes using your own measured workflow.
Lead Generation Cost Benchmarks
Understanding industry benchmarks helps you evaluate whether your current lead generation costs are competitive or if you are overpaying for results. According to recent surveys, the average cost per B2B lead ranges from $30 to $200 depending on the industry, target audience, and acquisition channel. Technology companies typically see costs between $40 and $100 per lead, while financial services and healthcare companies can pay $150 or more per lead due to stricter compliance requirements and smaller target audiences.
Manual prospecting tends to be one of the most expensive methods when you factor in fully loaded labor costs. A sales development representative earning $50,000 per year with benefits and overhead costs roughly $30 per hour. If that person spends 8 minutes finding and verifying each lead, the labor cost alone is $4 per lead before any tool subscriptions are added. At scale, a team generating 5,000 leads per month through manual research could easily spend $20,000 or more on labor alone.
In contrast, automated scraping platforms like Evascrape bring the cost per lead down to a fraction of a cent in tool costs, plus roughly 30 seconds of operator time per lead. Even when you include the labor cost of the person managing the scraping workflow, the total cost per lead typically falls below $0.50. This represents a 10x to 20x cost reduction compared to manual methods, which is why teams that switch to automated prospecting see ROI improvements measured in the thousands of percent.
Frequently Asked Questions
How is the ROI calculated?
The calculator compares your total current lead generation costs (labor plus tools) against the equivalent cost with Evascrape. It multiplies the number of leads you need by the time per lead and your hourly rate to get labor costs, then adds your current tool subscription. The same formula is applied using Evascrape's average of 0.5 minutes per lead and $49 per month pricing. The difference between the two totals is your monthly savings, and the ROI percentage shows how much you save relative to the Evascrape cost.
What does Evascrape cost?
Evascrape's plans start at $49 per month, which includes access to LinkedIn scraping, Apollo.io export, Google Maps extraction, and built-in email verification. The calculator uses this base price to estimate your savings. Higher-tier plans are available for teams that need more volume, additional seats, or API access. Visit our pricing page for a full breakdown of features and limits on each plan.
Is manual prospecting really that expensive?
Yes, and most teams significantly underestimate the true cost. When you multiply the minutes spent per lead by hundreds or thousands of leads per month, then convert that time into labor dollars at your team's hourly rate, the numbers add up quickly. A single SDR spending 8 minutes per lead on 1,000 leads burns through 133 hours per month, which at $35 per hour is over $4,600 in labor costs alone. That does not include tool subscriptions, management overhead, or the opportunity cost of having skilled salespeople do data entry instead of selling.
What is the average cost per lead?
The average cost per B2B lead varies widely by industry and acquisition channel. Paid ads, events and content all have very different costs per lead. For list building, Evascrape charges $9 per 1,000 Apollo or LinkedIn records and $12 per 1,000 Google Maps records, so the tool cost is about a cent per record; add your own labor cost to compare.
How quickly can I see results?
The ROI improvement is essentially immediate. Once you set up Evascrape and run your first scraping job, you will see the time difference right away. The financial effect depends on how you use the hours you no longer spend on manual research. Use the calculator above with your own numbers.